Sovereign Grace: Festival Season
A six-week devotional strand co-produced with a jewellery brand, running across Simply Empress.
Branded content works in the devotional space only when the brand stays behind the content rather than in front of it. The jewellery partner appeared as a presenting credit and in the styling of each episode — never in a hard sell.
Six weeks, twelve episodes, and a store-visit uplift the client measured independently — the strongest commercial result the network has recorded on a non-interruptive format.
More work
- Branded Content2024
Oru Kai Alavu
A recipe strand co-funded by a masala brand, built to sell without feeling sold.
- 24 Episodes
- 6m 20s Avg. view duration
- Films2026
Kaatru Veli
A feature shot across three districts of central Tamil Nadu, on a fully in-house crew.
- 4.2M Trailer views
- 9.1M Pre-release reach
- Web Series2026
Oru Oorla Oru Office
Eight-episode workplace comedy set in a small-town branch office. Built for vertical and horizontal in the same shoot.
- 11.6M Series views
- 64% Completion rate